Pay Per Click or PPC is a form of Internet Marketing, in which an advertiser is charged only when their ads are clicked. In actual, its diverting paid traffic to the website.
The most popular forms of PPC is Search Engine Marketing, which permits advertisers to bid for ad placements on the sponsored links of the search engine. It is a very cost-effective way of advertising on the Digital platform.
The overall benefit of PPC advertising is that advertisers are charged only when their ads are clicked on, customized targeting options based on the user’s topic or interest and real-time tracking of data. Also with no ad expenditure boundaries, it caters to all; from a newly formed start-up company to an established player with a big advertising budget.
There are lots of players in the PPC management services, but Google Adwords and Microsoft adCenter rule the roost. Google has enrolled more than 2 million websites under its ad network.
We are one of those many search engine marketing companies in Mumbai, who has an expertise in PPC management. We go to great lengths to ensure your PPC campaigns are carefully curated so you get the maximum output out of it.